I’m a Supercommuter. Here’s What It’s Really Like. - Kanebridge News
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I’m a Supercommuter. Here’s What It’s Really Like.

The money, miles and stamina it takes to work in New York and live in Columbus, Ohio

By CHIP CUTTER
Tue, Jan 9, 2024 10:12amGrey Clock 5 min

Sometimes I sleep in a different New York City hotel room every night.

On a recent Monday, it was a Midtown Manhattan Hampton Inn. The next night, a budget hotel downtown. Then I moved to a Hyatt in Queens, near John F. Kennedy International Airport, where I waited to check in behind a group of pilots and flight attendants.

The reason for this madness: My job is in New York, but my apartment is in Columbus, Ohio. When hotel prices are high, I property-surf to find a lower rate.

For more than a year, to the bafflement of family, friends and colleagues, I have attempted to live and work as a supercommuter. What began as a postpandemic experiment of flying to and from New York each week has turned into what I am hesitant to call a lifestyle.

Like many, I moved out of the city early in the pandemic, relocating near family in the Midwest. When it came time to return in 2022, I was underwhelmed at the housing options in my price range. I toured one-room studios facing brick walls and climbed crumbling staircases to reach dank apartments with ancient fixtures. I also had grown accustomed to midweek evening walks with my sister in Ohio, and a short drive to see my parents. I didn’t want to fully give that up.

Using back-of-the-envelope math, I thought I could keep my expenses—rent in Ohio, plus travel costs—at or below the price of a nice New York studio, or roughly $3,200 a month. The Wall Street Journal requires office attendance at least three days a week and, since I commute by choice, I pay all my travel expenses.

Luxury suites and room service

The challenge felt oddly thrilling. If anybody could find a way to subvert high New York real-estate costs, while remaining close to family, I thought it might be me. For years, I’ve been an on-call travel guru to friends and co-workers, coaching people on how to navigate flight cancellations and play the credit-card bonus games. I memorise aircraft configurations and spend hours reading mileage blogs and industry sites like Airliners.net.

Before mileage runs became useless, I obsessed over reaching top-tier airline status by spending as little as possible. (Family members still roll their eyes at the six hours I spent in Anchorage one December afternoon to requalify for Delta’s Diamond tier.) When a flight is oversold, I am quick to volunteer my seat in exchange for a voucher. (My best-ever haul: $2,000 after giving up my seat on multiple oversold flights one Saturday in San Francisco.)

Nerding out about this stuff has allowed me to travel farther and in more rarefied air than I could otherwise afford.

Entering my supercommuter era, I had visions of flying to New York on a weekday morning (8,500 points one way on American Airlines), spending the day meeting sources and filing stories, and retiring to one of my favorite points hotels—the Beekman. Mornings would begin with a free breakfast thanks to my Hyatt status, before a short subway ride to the office. After two nights, I’d return to Columbus and my roomy apartment, half the price of a Manhattan studio.

Shocking no one, that fantasy soon came crashing down.

Burning points on fancy hotel rooms was the first problem. The life of a journalist is hard to predict. I repeatedly found myself on deadline and having to rebook flights or stay an extra night, costing me money or miles.

Once I was back in the city, it also got harder to say no. Stay an extra night to attend a friend’s birthday party or meet a CEO in town just for the day? Sign me up. I didn’t want my living situation to strain relationships or interfere with my job, which I love.

To conserve hotel points, I swapped the Beekman’s elegant rooms in lower Manhattan for a Hyatt attached to a casino in Jamaica, Queens. My rooms overlooked a sea of empty parking spaces, but required half as many points as Manhattan alternatives.

Flight delays and blown budgets

By summer, with my miles dwindling and New York hotel rates rising, I reluctantly began to rely on the kindness of those around me. Hearing I might need a place, one friend mailed me the keys to her family’s unoccupied apartment in New Jersey. Another let me stay in her smartly designed Brooklyn one-bedroom for weeks as she traveled. A cherished deskmate, known for her tell-it-like-it-is demeanour, repeatedly offered a bedroom in her Chelsea loft, handing over the keys with a sometimes expletive-tinged reminder to: “Get a f—ing apartment.”

I watered plants, walked friends’ dogs and fed their cats while they were away. Still, working in a city without a permanent home took a toll. I came to dread the go-to question asked at parties and work events in New York: “So where do you live?”

After house sitting for friends, I fell in love with some of their pets, including my friend Vanessa’s Border Collie mix, Ivy. But when in hotels without a refrigerator or stove, uninspiring meals abounded; a late-night dinner of yogurt and fruit.
CHIP CUTTER/THE WALL STREET JOURNAL

If I admitted, “it’s kind of complicated,” I got sucked into explaining my life as a supercommuter. Sometimes, I’d just tell people the location of that evening’s hotel. (Chelsea!)

Costs mounted in the fall, New York’s prime tourist and business-travel season. Friends teased me for embracing a life of chaos. They weren’t wrong. Without a refrigerator or stove, late-night dinners often consisted of yogurt and fruit purchased from a 24-hour CVS. Needing to pack light, I stored shoes under my desk and left spare outfits on an office coat rack.

To get to the office on time, I set my alarm in Columbus for 4:15 a.m. and hustled to the airport for 6 a.m. flights. When everything went according to plan, I made it door-to-door in three hours. If delays occurred, I scrambled to rebook on other flights.

My obsessive tracking of New York hotel prices taught me that dynamic pricing isn’t reserved for airlines. Hotel costs can fluctuate half a dozen times on the check-in date, so instead of booking in advance, I’d wait to pull the trigger until 10 p.m. some days after the rates fell.

In the end, the math didn’t work. I blew my budget by 15% and drained my miles balance. But I flew so much and stayed in so many hotels that I kept my elite status with Hyatt and American.

I still enjoy having one foot in the Midwest and one on the East Coast, though I’m not sure how long I can keep it up. I’m writing this from Columbus, where I overlook a beautiful park outside my picture window. My lease is up, but hotel rates in Manhattan this winter have plunged now that the holidays are over. Maybe that New York apartment search can be put off a little longer.



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With US$40 million already committed, the Global Talent Fund is attracting investor attention with a strategy focused on building globally scalable consumer brands alongside high-profile talent. 

By Jeni O'Dowd
Tue, Jun 2, 2026 2 min

A new investment fund targeting celebrity-founded consumer brands has secured US$40 million in commitments and is rapidly approaching its US$50 million fundraising target, signalling growing investor appetite for alternative opportunities beyond traditional asset classes. 

The Global Talent Fund, which has a maximum raise of US$100 million, focuses on building and investing in consumer businesses alongside celebrities, athletes, and influential personalities who play an active role as co-founders rather than simply endorsing products. 

The strategy is based on the belief that changes in consumer behaviour, particularly the rise of social media and digital engagement, have fundamentally altered how brands are built and scaled. 

GTF founding partner Jeremy Hunt, who is helping lead the fund’s strategy, said consumers increasingly feel connected to personalities they follow online and are more willing to support products developed by those individuals. 

“Consumers are searching for content to engage with, and when a celebrity they like or follow takes them on the journey of creating a product or brand, they genuinely feel part of that process,” he said. 

The fund is targeting high-growth consumer sectors including wellness, hydration, beauty and recovery, areas Hunt believes continue to benefit from strong global demand and ongoing innovation. 

Rather than backing celebrity endorsement deals, the fund is seeking businesses where talent is deeply involved in product development, brand creation and long-term growth. 

According to Hunt, authenticity remains one of the biggest differentiators between successful celebrity-backed brands and those that fail. 

“The consumer can see clearly if someone is simply being paid to promote a product,” he said. “The winners are typically the brands where the celebrity has genuinely helped build the business from the ground up.” 

The model has attracted support from several prominent Australian investors and business families, reflecting broader interest in alternative investments with global growth potential. 

Hunt said consumer brands offered a level of tangibility that many investors found appealing. 

“Consumer brands are what we touch, feel, smell and taste every day,” he said. “Our investors understand the growth potential in the model, but they also want to be part of the journey.” 

The fund’s rapid progress towards its fundraising target comes amid growing recognition that celebrity influence, when combined with strong commercial execution and scalable business models, can create significant enterprise value. 

With several high-profile celebrity-founded businesses generating billion-dollar exits in recent years, supporters of the strategy believe the opportunity remains in its early stages.