Interior designers share the most common décor goofs they see in foyers—and how to avoid them.
4 min
An entryway should feel like an appetizer on your way to the main course,” said New York City interior designer Laura Krey, one of the many designers who wonder at the neglect this key room often endures. Lacking an actual foyer is no excuse, said Lucie Ayres of 22 Interiors in Los Angeles. “You must figure out how to define an area that will welcome you and your guests.” Rugs, wallpaper and seats can delineate where walls don’t. We asked pros like Ms. Ayres for the irksome decorating gaffes they see most frequently, and for their seasoned advice on what to do instead.
“Life happens—shoes, bags, jackets and umbrellas get tossed by the front door without a second thought,” said Amanda Khouri, co-founder of design firm Murray Khouri in Nashville. That includes the detritus that Covid has littered our lives with, such as masks and sanitisers. Kristen Peña, of San Francisco’s K Interiors, noted that while we must stay safe, “it’s important that your entry has a more-welcome, less-E.R. feel.”
Instead: Take stock of your habits and clutter and you’ll be able to designate a place for everything without sacrificing beauty, said Ms. Khouri. Are your ever-present water bottle and yoga mat adding visual noise? Tuck them in large fat-weave baskets placed beneath a console or a closed storage piece such as an antique sideboard. To corral Covid supplies, said Ms. Peña, add a good-looking lift-top box to the entry table. Another solution, care of New Orleans designer Maureen Stevens: Ikea’s Hemnes shoe cabinet, easily made more stylish by changing the hardware, or adding colour and pattern with stencil or even wallpaper.
One of the best ways to ruin the view of the beautiful room beyond your entry is “a huge, industrial-strength, waterproof doormat that would look more suitable on a loading dock,” said Carey Karlan, of Last Detail Interiors in Darien, Conn. Puny rugs don’t work either, said Samantha Gallacher, co-founder of IG Workshop in Miami Beach. They look like sloppy floor mats and don’t stay in place, she said.
Instead: “Large rugs in the entry make the space feel like it is designed and intended to welcome guests,” said Dallas interior designer Chad Dorsey. Ms. Gallacher suggests that the rug make a statement as well as introduce the design concept and colours reflected throughout the home. Ms. Karlan favours an Oriental rug. “The thick wool is very absorbent, they clean well, they don’t show dirt and they come in all styles, from contemporary to classic,” she said.
WINNING ENTRY In a foyer in the Pittsburgh suburbs, designer Betsy Wentz refused to play it safe. For the cabinets, she chose vivid Benjamin Moore paint colours that were then layered in lacquer by National Woodwork in Lawrence, Penn. PHOTO: CARMEL BRANTLEYFoyers with overly diminutive lights aggrieve Philadelphia designer Melinda Kelson O’Connor. “The entry is not the place for ambiguity or mystery. The space should make a statement.” Another hazard, New York-based Kati Curtis pointed out: inappropriately sized fixtures that get lost volumetrically in the space and create a basketball-court ambience.
Instead: Opt for a striking chandelier and illuminate artwork with perimeter-wall lighting, Ms. O’Connor suggested. “Even a foyer with a low ceiling can have a large, beautiful flush-mount fixture.” Bigger is better, especially in a vaulted space. “Use a fixture that visually fills up the height, adds interest and makes your entry feel more welcoming and less lofty and intimidating,” Ms. Curtis advised.
Given that it’s the first—and sometimes only—space guests see, it’s remarkable that the foyer is treated like the home’s neglected stepchild. “It is the place where brownies are dropped off and play dates are exchanged,” said Sewickley, Penn., designer Betsy Wentz. Still, homeowners frequently leave foyers sparse and undecorated, which feels lonely and off-putting, said Los Angeles designer Lindsay Pennington.
Instead: Ms. Pennington recommends hanging an impressive mirror to expand the space and choosing a chest over a console if you have room. “Drawers make life easier,” she said. Eilyn Jimnez, founder of Miami’s Sire Design, suggested including vintage pieces, found items and family heirlooms in a curated way. “These items are a great way to tell the story of your home.”
On the other hand, don’t mistake your foyer for a receiving room at the Vatican. It’s too much if you’ve added treatments to floors, walls and ceiling and crammed in bold lighting and furniture, said San Francisco designer Lindsay Anyon Brier. “The entry should be the opening paragraph of the home. It should begin to introduce the plot but not give everything away.”
Instead: One strong design idea can be enough, said Tal Schori, partner at Brooklyn’s GRT Architects. He welcomed both warmth and function into the 3-foot-by-5-foot entry of a narrow townhouse by hanging unique, muted ombré wallpaper, screwing in a glass sconce and installing three brass hooks. Ms. Brier likes to highlight a sole piece of art or a light fixture that is sculptural by day and becomes a glowing focal point in the evening. “Make it spectacular but in a less-is-more way,” said Ms. Brier.
The funniest foyers designers have stepped into
“I walked into a foyer and noticed only the enormous, completely-out-of-scale lantern, hung way too low, and a complete lack of furniture to balance it. The embodiment of inhospitality, the room offered nowhere to drop your purse, your key or mail and certainly no spot to sit.” —Rebekah Zaveloff, co-founder and director of Kitchen Lab Interiors, Chicago
“Suffice it to say a dearly departed taxidermy dog is best left to a more private part of the residence.” —Fernando Wong, landscape and interior designer, Palm Beach, Fla.
“An entryway doubled as a laundry depot. It’s so awkward to see someone’s dirty underwear before shaking their hand, and it’s always a mistake to leave your undergarments by the front door.” —Isabel Ladd, designer, Lexington, Ky.
“I had a client who was obsessed with Star Wars. He had a curio cabinet full of Star Wars memorabilia, as well as a life-size cutout of Princess Leia, in his entryway.” —Mary Patton, designer, Houston
Reprinted by permission of The Wall Street Journal, Copyright 2021 Dow Jones & Company. Inc. All Rights Reserved Worldwide. Original date of publication: May 28, 2021.
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What a quarter-million dollars gets you in the western capital.
Alexandre de Betak and his wife are focusing on their most personal project yet.
New amenities, from a gym to a movie theatre, and a good commuter location filled this suburban office tower
3 min
Manhattan’s office-vacancy rate climbed to more than 15% this year, a record high. About 80 miles away in Philadelphia, occupancy also is at historically low levels. But a 24-storey office tower located between the two cities has more than doubled its occupancy over the past five years.
Developer American Equity Partners bought the New Jersey office tower, known as 1 Tower Center, for $38 million in 2019. At the time, the 40-year-old building felt dated. It had no gym, tenant lounge or car-charging stations. The low price enabled the firm to spend more than $20 million overhauling and luring tenants to the 435,000-square-foot property.
Now, the suburban building is nearly fully leased at competitive rents, mopping up tenants from other buildings after the owner added a new lobby, movie theatre, golf simulator, fitness centre and a tenant lounge featuring arcade games and ping-pong tables.
“Our tenants told us what they needed in order to fill up their offices,” said David Elkouby , a co-founder of American Equity, which owns about 4 million square feet of New Jersey office space.
The new owner also liked the location at the 14-acre hotel and conference-centre complex, off the New Jersey Turnpike’s Exit 9 in East Brunswick. The site is a relatively short commute for millions of workers in central New Jersey and is passed by 160,000 vehicles daily.
The property’s turnaround shows how office buildings can thrive even during dismal times for most of the U.S. office market, where vacancies remain much higher than pre pandemic.
Success often requires an ideal location—one that shortens the commute time of employees used to working at home—and the sort of upgrades and amenities companies say are necessary to lure employees back to the workspace.
One Vanderbilt, a deluxe office tower with a Michelin-star chef’s restaurant and plenty of outdoor space in Midtown Manhattan, is fully leased while charging some of the highest rents in the country.
The 11-story Entrada office building, in Culver City, Calif., is making the same formula work on the other coast. It opened two years ago with a sky deck, concierge services and recessed balconies. A restaurant is in the works. The owner said this month that it has signed three of the largest leases in the Los Angeles area this year.
1 Tower Center shows how the strategy can be effective even in less glamorous suburban locations. The tower is prospering while neighbouring buildings that are harder to reach with outdated facilities and poor food options struggle to fill desks even at reduced rents.
The recent interest-rate cut and reports that some big companies such as Amazon .com are re-instituting a five-day office workweek have raised hopes that the office market might be getting closer to turning.
But with more than 900 million square feet of vacant space nationwide and remote work still weighing on office demand, more creditors are seizing properties that are in default on debt payments.
Rates are still much higher than they were when tens of billions of dollars of office loans were made, and much of that debt is now maturing. The recent interest-rate cut doesn’t mean “office-sector woes are now over,” said Ermengarde Jabir, director of economic research for Moody’s commercial real-estate division.
Lenders are dumping distressed properties at steep discounts to what the buildings were worth before the pandemic. Some buyers are trying to compete simply by cutting their rents.
“Most owners don’t have the wherewithal to do what is required,” said Jamie Drummond, the Newmark senior managing director who is 1 Tower Center’s leasing agent. “Owners positioned to highly amenitise their buildings are the ones who are successful.”
HCLTech, a global technology company, illustrates the appeal. It greatly expanded its presence in New Jersey by moving this year to a 40,000-square-foot space designed for its East Coast headquarters at 1 Tower Center.
The India-based company said it was drawn to the building’s amenities and design. That made possible a variety of workspaces for employees, from quiet nooks to an artificial-intelligence lab. “You can’t just open an office and expect [employees] to be there,” said Meenakshi Benjwal , HCLTech’s head of Americas marketing.
HCLTech also liked the location near the homes of its employees and clients in the pharmaceutical, financial-services and other businesses.
Finally, it didn’t hurt that the building is a short drive from nearby MetLife Stadium. The company has a 75-person suite on the 50 yard line where it entertains clients at concerts and National Football League games.
“All of our clients love to fly from distant locations to experience the suite and stadium,” Benjwal said.
