Beyond the Suite Life. Total Hotel Buyouts Are Growing in Popularity.

Group travel has taken on new meaning for some wealthy consumers, who increasingly are taking over entire hotels.

In an experience-obsessed era, those who can are going beyond just a stay at a five-star hotel to having it all to themselves alongside family and friends. Luxury travel advisors report an uptick among their deep-pocketed clients who book accommodations in their entirety for both large and small groups.

Andrew Steinberg, an advisor with the Ovation Network in New York City, says that his buyout business is up 50% this year compared with 2023.

“From a dozen, I have more than double now. The prices for these weekend stays can start at US$500,000 and easily top US$1 million,” he says. “People love them because they can manage every aspect of the experience and extend their event.”

As an example, Steinberg planned a lavish 50th birthday last year in Versailles, France, for a client who took over Airelles Château de Versailles, Le Grande Controle, located on the grounds of Versailles, for a weekend. The extravaganza cost well into the seven figures, he says, and included elements such as a scavenger hunt on the palace grounds and a five-course dinner party prepared by the renowned chef Alain Ducasse, where guests donned 17th-century costumes provided by the host.

Entertainment included fire breathers and Cirque du Soleil-style dancers. Steinberg notes that guests also received a different gift each day such as silk scarves and pricey wines. “By having the property to ourselves, we were able to manage every touchpoint,” Steinberg says. “We had napkins for every meal with the host’s initial and amenities such as a personalised cookie station.”

Andrew Steinberg, an advisor with the Ovation Network in New York City, says that his buyout business is up 50% this year compared with 2023.
Andrew Steinberg

Stacy Fischer-Rosenthal, the president of the New York-based Fischer Travel, which charges a US$150,000 membership fee, is also planning more buyouts than ever before for occasions such as weddings, birthdays, and “just because” get-togethers.

“Takeovers offer complete privacy, safety, and flexibility. The client does not have to adhere to a set schedule and can make theirs up as they go along,” Fischer-Rosenthal says. “There is a dedicated team catering to all of their wants and needs.”

The membership-based travel company Andrew Harper is another brand that has seen a jump in buyouts. Colin Housley, vice president of member experience, says the increase in demand led the company to launch an initiative called Exclusive Experiences, which focus on immersive and private trips such as luxury hotel buyouts and private island stays.

“Our members who plan these trips receive access to unique activities and excursions that we have negotiated with our partners,” Housley says. “We also leverage our relationships to make buyouts happen for properties that normally wouldn’t offer it.”

Andrew Harper has seen a “flood of requests” for private stays since Exclusive Experiences launched, he says.

Steinberg planned a lavish 50th birthday last year in Versailles, France, for a client. The extravaganza cost well into the seven figures, he says,
Andrew Steinberg

Meanwhile, another New York-based travel company Black Tomato had a client who bought out Aman Venice to throw a US$1 million party for his wife’s 50th birthday.

“We arranged performances by opera singers, an orchestra, and a rock band, and the celebration ended with a treasure hunt on the rooftop of the Gritti Palace in the penthouse suite,” says Black Tomato travel expert Sunil Metcalfe , who also notes the uptick in such buyouts.

In addition to travel companies, representatives from several upscale hotels, including the Ranch at Rock Creek in Philipsburg, Mont., and Cal-a-Vie Health Spa in Vista, Calif., say that takeovers of their properties are on the rise. Many, particularly smaller hotels, offer buyout-specific packages.

Cali Mykonos, located on the namesake island’s Kalafati Beach, has created a package for a cost of between US$57,000 and US$75,000 that allows guests to book its 40 villas, each with a pool and large terrace, and enjoy amenities such as the large main pool, yoga classes, boat fleet, beach and restaurants exclusively with others in their group.

Sir Richard Branson ’s Necker Island in the British Virgin Islands has a buyout package starting at US$118,500 a night for 24 rooms that’s consistently booked throughout the year, according to a property representative. The rate includes meals and most activities, such as water skiing, snorkelling, and pickleball.

Weekapaug Inn, located in Westerly, R.I., introduced a buyout experience to commemorate its 125th anniversary this year. Called the Milestone Getaway, it encompasses the use of the hotel’s 33 rooms for two nights, meals and activities; the price is US$125,000.

Tom Parisi, an investment banker, and Adriana Destefanis, an asset manager, who live in Darien, Conn., bought out Weekapaug Inn for their wedding last October.

In addition to the wedding events, the couple’s more than 150 guests stayed busy by participating in diversions such as bike riding, birdwatching, stargazing, and s’mores by the fire pit.

“Having a private element is very unique in our view,” Parisi says. “We felt like we were in our own massive house and able to spend quality time with our family and friends. And we could be loud without worrying about other guests. We didn’t want to just have a wedding. We wanted an experience, and the buyout gave us that.”

Even in Hollywood, pre-eminent in the field of chutzpah, greatness can be intimidating. Rarely does one hear producers discuss their plans to remake “Casablanca” or “Lawrence of Arabia.” It took Disney many years of creating live-action remakes of its classic animated features before it worked up the nerve to take another whack at its first, and perhaps most venerated, work, “Snow White and the Seven Dwarfs,” which in 1937 set the template for richly evocative animation that could appeal to all ages. It is still, in inflation-adjusted dollars, the 10th-highest-grossing movie ever released in North America.

Disney’s first “Snow White” isn’t perfect—the prince is badly underwritten and doesn’t even get a name—but it is, by turns, enchanting, scary and moving. Version 2.0, starring Rachel Zegler in the title role and Gal Gadot as her nefarious stepmother, has been in the works since 2016 and already feels like it’s from a bygone era. After fans seemed grumpy about the rumored storyline and the casting of Ms. Zegler, Disney became bashful about releasing it last March and ordered reshoots to make everyone happy. Unfortunately, the story is so dopey it made me sleepy.

Directed by Marc Webb (“The Amazing Spider-Man” with Andrew Garfield ), the remake is neither a clever reimagining (like “The Jungle Book” and “Pete’s Dragon,” both from 2016) nor a faithful retelling (like 2017’s “Beauty and the Beast”), but rather an ungainly attempt at modernization. The songs “I’m Wishing” and “Someday My Prince Will Come” have been cut; the big what-she-wants number near the outset is called “Waiting on a Wish.” Instead of longing for true love (=fairy tale), Snow White hopes to sharpen her leadership skills (=M.B.A. program). And she keeps talking about a more equitable distribution of wealth in the kingdom she is destined to rule after her mother, the queen, dies and her father, having made a questionable choice for his second spouse, goes missing.

Ms. Gadot, giving it her all, is serviceable as the wicked stepmother. But she doesn’t bring a lot of wit to the role, and the script, by Erin Cressida Wilson , does very little to help. Her hello-I’m-evil number, “All Is Fair,” is meant to be the film’s comic showstopper but it’s barely a showslower, a wan imitation of “Gaston” from “Beauty and the Beast” or “Poor Unfortunate Souls” from “The Little Mermaid.” The original songs, from the songwriting team of Benj Pasek and Justin Paul (“La La Land”), also stack up poorly against the three tunes carried over from the original “Snow White,” each of which has been changed from a sweet bonbon into high-energy, low-impact cruise-ship entertainment. So unimaginative is the staging of the numbers that it suggests such straight-to-Disney+ features as 2019’s “Lady and the Tramp.”

After escaping a plot to kill her, Snow White becomes friends with a digital panoply of woodland animals and with the Seven Dwarfs, who instead of being played by actors are also digital creations. The warmth of the original animation is totally absent here; the tiny miners look like slightly creepy garden gnomes, except for Dopey, who looks like Alfred E. Neuman . As for the prince, there isn’t one; the love interest, Jonathan (a forgettable Andrew Burnap ), is a direct lift of the rogue-thief Flynn Rider , from 2010’s “Tangled,” plus some Robin Hood stylings. His sour, sarcastic tribute to the heroine, “Princess Problems,” is the worst Snow White number since the one with Rob Lowe at the 1989 Oscars.

Ms. Zegler isn’t the chief problem with the movie, but as in her debut role, Maria in Steven Spielberg’s remake of “West Side Story,” she has a tendency to seem bland and blank, leaving the emotional depths of her character unexplored even as she nearly dies twice. Gloss prevails over heart in nearly every scene, and plot beats feel contrived. She and Jonathan seem to have no interest in one another until, suddenly, they do; and when he and his band of thieves escape from a dungeon, they do so simply by yanking their iron chains out of the walls. Everything comes too easily and nothing generates much feeling. When interrogated by the evil queen, who wants to know what happened to her stepdaughter, Jonathan replies, “Snow who?” Which would be an understandable reaction to the movie. “Snow White” is the fairest of them all, in the sense that fair can mean mediocre.

Beyond the Suite Life. Total Hotel Buyouts Are Growing in Popularity.

Rachel Zegler and Gal Gadot star in an awkward live-action attempt to modernize the 1937 animated classic.