Luxury homes with decked-out family rooms, kitchens, primary bedrooms and bathrooms are standard today and practically a given. The latest mania, however, has owners glamming up their often overlooked garages and barns.
Called “toy barns,” “barndominiums” and “toy garages” in real estate circles and by the amenity-obsessed set, these functional spaces are being repurposed into gleaming showrooms filled with pricey outdoor gear—think ATVs, snowmobiles, electric bikes, boats and more.
Sitting areas, bars and diversions such as pool tables also figure in and turn barns and garages into entertainment venues that become a hub for owners to socialize with family and friends.
Take Jeff Collins, founder of Glennwood Custom Builders in Charlevoix, Michigan, for example. His lakefront home features a 2,500-square-foot barn with a lounging space, sleds, dirt bikes, a card table and a basketball hoop. The back doors open into a yard with a shooting range. “My friends come over a lot, and we hang the whole time in the barn,” Collins said. “We drink beers, play around with the equipment and shoot hoops. I can’t remember the last time we actually went into the house.”

Courtesy Whitetail Club
Barndominiums like his are the craze in his town, according to Collins.
“They’re what everyone wants,” he said. “I’m building two for homes in my neighborhood and have inquiries for more.”
An Amenity That’s Gaining Popularity
Real estate agents and brokers who focus on upscale homes also report an increasing interest in toy barns and say that a property that offers one can attract more buyers than a listing with typical amenities such as swimming pools and wine cellars.
Timothy Di Prizito, the CEO of The Di Prizito Group & DPG Estates at Christie’s International Real Estate/AKG in Los Angeles, for instance, said that showpiece barns and garages are becoming a more popular feature in luxury homes, particularly in new construction properties.
“Wealthy owners are investing in turning their homes into resorts. It started with building commercial-sized gyms and onsite spa facilities,” he said. “Today, it’s all about having onsite entertainment annexes and auto galleries. They give a property a distinct edge.”
Di Prizito is currently selling a property called Bella Vista in Montecito for $70 million that features an estimated 32-car collection garage. Originally designed as a helicopter hangar, the space has vaulted ceilings, epoxy flooring and a second level with two studio apartments.
Patrick Nesbitt, the CEO and chairman of the real estate development company Windsor Capital Group, owns the estate with his wife, Ursula, and said his family regularly uses the space. “We’ll have friends over for dinner there and loan it to charities to host events. We even had my son’s wedding party in the garage and transformed it into a beautiful reception ballroom,” he said.

Courtesy Aspen Valley Ranch
Nesbitt is selling Bella Vista, he said, because his children have moved out, and he wants to downsize.
Another home with a toy space is currently for sale in Honokaa, Hawaii, asking $7.4 million. Its 3,300-square-foot freestanding barn is solar-powered and is where owners Matthew and Susan Russell display their stash of luxury gear such as life-size model airplanes, ATVs and motorcycles.
“We had many happy memories in the barn spending time with our grandchildren and friends,” Matthew said. The couple is selling the home, he said, to settle full-time in Sedona.
A Perk Not Reserved For Houses
Eye-candy barns and garages are also becoming more common in upscale residential developments.
Martis Camp, set on 2,177 acres in Truckee, California, in North Lake Tahoe, has several homes with what Brian Hull, president and broker at Martis Camp Realty, refers to as “activity garages.” They typically house snowmobiles, ATVs, motorcycles, boats and ski equipment. “Our community has access to a 26-mile trail network through national forest land and the mountains, so owners amass a lot of gear,” Hull said.
More developments are highlighting their toy storage areas as an amenity for all residents to enjoy, in the same vein as a fitness centre or clubhouse.
Tributary, a private club community in Teton Valley, Idaho, offers a recreation barn stocked with gear like paddleboards, fishing gear, rafts and snowshoes. And in McCall, Idaho, the still-in-construction Legacy Ranch, set within the existing Whitetail Club, hopes to entice potential buyers by giving them the option and the designs to build homes with toy barns.
“The lots at Whitetail Club are less than two acres, and owners don’t have space on their properties to store all their outdoor equipment, which they are asking for more and more,” said Whitetail Club’s head of development Dan Scott. “Several have told me that they want to upgrade to Legacy Club for the sole purpose of having a toy barn.”
Then there’s Aspen Valley Ranch in Aspen, Colorado, a development with homes starting at $15 million. According to vice president Simon Chen, the 5,000-square-foot two-story toy barn is the heart of the community’s action.
The equipment in the building changes seasonally. During warmer months, that means top-of-the-line dirt bikes, four-wheelers and a fleet of regular and e-mountain bikes. Come winter, the barn is stocked with six snowmobiles, four-wheelers with tracks to navigate through snow, snowshoes and sleds.

Courtesy Whitetail Club
Residents can also avail of the barn’s second floor, featuring a games area with ping-pong and pool tables and classic arcade games such as Pac-Man and Skee-Ball. The adjoining bar, lined with premium wine, and spirits such as Macallan 18-year scotch and Clase Azul Ultra tequila, retailing for close to $2,000 a bottle, is a big attraction for residents, Chen said. “Our owners are welcome to enjoy the alcohol for no charge,” he said. “Our development has a gorgeous swimming pool and spa and a massive gym, but the barn is where they most want to be.”
This article originally appeared on Mansion Global.
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Georgetown agent Jamie Peva blends history and real estate on Instagram, turning local stories into a powerful sales strategy.
On a recent morning in Georgetown—Washington, D.C.’s oldest neighborhood—real-estate agent Jamie Peva strode down leafy N Street, brimming with historical tidbits.
Jackie Kennedy once lived on the street, he said. So did Ben Bradlee, former executive editor of the Washington Post, along with a former Miss America and a powerful U.S. Senator. Bradlee’s widow, author Sally Quinn, and Eric Schmidt, former CEO of Google, own stately homes there.
“I’ve seen a picture of Lyndon Johnson coming out of this house,” said Peva, passing a Federal-style brick mansion. “Also, the Beatles went to a lawn party here.”
Peva, a 60-year-old agent with Washington Fine Properties, has sold Georgetown real estate for over three decades, often traversing the neighborhood by bicycle. Of the roughly 2,500 houses in the historic neighborhood, he has been involved in the sale of 460, he estimated. A self-styled historian of the neighborhood, he knows stories behind its houses and their owners going back generations.
With a knack for lively storytelling, he shares his knowledge with some 37,500 Instagram followers, who have made Peva—sporting the bow ties he has worn since boarding school—an unlikely social-media influencer. Many of his followers are locals, and most have no plans to buy or sell real estate—until they do. It is then, according to Peva, that his spirited reels bring him to mind.
“It’s the digital version of a refrigerator magnet,” he said.
After Peva’s first video in November 2023, his eponymous Instagram account sparked a 10% increase in sales volume in the first year, and another 20% the next, he estimated. “It’s been very good for business, there is no question about it,” he said.
But Peva’s posts have also made him a local celebrity. As he walked down N street, the driver of a Mercedes station wagon slowed down to honk and wave. A lady walking a large dark gray dog stopped to ask what he was filming that day (a reel about a Colonial-era bottling plant.) Peva knew the dog from walking his two springers, Jumpy and Peggy-O, in the neighborhood.
“I need to make a video about the pooches of Georgetown,” he mused.
A growing number of real-estate agents now use social media to sell, and some have millions of followers with reels featuring ultraluxury pads, selling tips or reality TV-style reports on their daily lives. While Peva posts about his listings—and sometimes those of other agents—he mostly focuses on Georgetown history, local businesses and community events, saying his goal is to benefit both his business and the neighborhood.
“If we don’t find something genuinely interesting and worth sharing, we won’t do it,” said Peva’s daughter, Violet Peva, a New York social-media strategist who films, edits and posts his reels. “We cover many topics, not just real-estate information.”
Peva is originally from Connecticut, but has lived in Georgetown for over 30 years, currently in a cottage-style house with a white picket fence. Over the years, Georgetown has changed. The Georgetown Set, a powerful group of Cold War-era residents whose Sunday-night potluck dinners are said to have swayed U.S. policy, has long faded away. The community is still home to high-profile Washingtonians, including a Republican senator and several cabinet members. But it increasingly also attracts technology and finance executives, according to Peva. He now routinely signs nondisclosure agreements, ensuring privacy for wealthy clients. The shift has made him rethink his marketing approach.
“For years, a big part of our Georgetown business was made up of people who maintained a low profile,” he said. Real-estate agents were similarly low-key. Today, curb appeal is more important, he said, and agents are promoting themselves more. “As this change was underfoot, I was thinking that I needed to evolve myself too,” he said.
Though his own social-media use is mostly limited to following sailing accounts, he asked his daughter to help him post his listings online. Violet, now 26, started coming to D.C. once a month to film his reels. After an early video, on a condominium building called the Elliott, her sister Fern called her to report: “Daddy’s blowing up on Instagram,” Violet recalled. The reel got over 50,000 views. The next two each drew over 300,000. Peva’s most popular post ever, with over 838,000 views, was about the Grateful Dead playing in Georgetown. Sometimes, Peva interviews Georgetowners such as Quinn, the author, or Jamie Stachowski, the owner of a local butcher shop.
Peva, who majored in history in college, now spends up to two hours a day on research, usually in the morning while on his stationery bike. Online, he pores over old newspapers or the Library of Congress website, and he has a collection of articles and books—in and out of print—about Georgetown.
Companies often approach Peva for promotional posts, he said, but he turns them down, feeling that followers would lose interest in constant commercials. One exception is a recent paid post on Mount Vernon, the former home of George Washington. Peva wanted to share its history, he said, and didn’t want to lose the opportunity to another Instagrammer.
Anthony Arend, a professor at Georgetown University, has lived in his current home for 19 years without any plans to sell or buy real estate. But he follows Peva and often likes his posts.
“He is very charismatic, he is energetic, and he obviously knows a lot about the community,” said Arend, who has referred house-hunting friends to Peva.
One of Peva’s biggest deals—the $10.5 million sale of a 19th-century Italianate mansion—came after he made two 2024 reels featuring the property. In March, he sold the longtime O Street home of Tim and Jane Matz for $5.8 million after featuring it on his Instagram. Peva had showed them the home 25 years earlier, with Violet in a baby carrier on his back.
Last year, Kate Watts, 49, a digital consultant, called Peva to sell her late father’s three-bedroom house on Q Street; her husband had seen Peva on Instagram. In an October reel, Peva praised the architecture of the house, designed by modernist Hugh Newell Jacobsen. Halfway through, he mentioned an open house the next day, ending with an upbeat: “Did I also mention this house is for sale? $3.75 million!” The reel got 27,000 views, the open house was packed, and the buyers made an offer at the list price on the same day.

